SEO now requires a multi-channel approach
The SEO industry has gone through a number of major updates over the last few years. In today's world, SEO
(done the right way) requires a cohesive, multi-channel approach that leverages every resource and marketing
initiative. Here are some of the areas we look at when we review your SEO...
How is your website setup? How fast does it load? Are there any gaps in your onsite optimisation? What
can you do to improve its effectiveness?
Links are still one of the most important areas in SEO. What kind of links do you have? Are there any
links that can hurt you? What types of links should you be focusing on?
What type of content should you produce? How will you leverage that content to build links and get
shares? How do you know what content will produce the best results?
Google is now looking at how visitors engage with your website, and they're rewarding websites that
provide a better user experience. How good is your website's user experience?
The most powerful SEO tactics are those that can integrate into how you run your business. What resources
do you have available? What initiatives are you running? What can we leverage to generate more